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	<title>Davinway &#187; News &amp; Updates</title>
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	<link>http://www.davinway.com</link>
	<description>Marketing Company Gold Coast Brisbane Ipswich &#124; Marketing Consultants &#124; Online Strategy</description>
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		<title>Putting Our Best Shoe Forward</title>
		<link>http://www.davinway.com/news/putting-our-best-shoe-forward/</link>
		<comments>http://www.davinway.com/news/putting-our-best-shoe-forward/#comments</comments>
		<pubDate>Sun, 06 Nov 2011 21:50:46 +0000</pubDate>
		<dc:creator>Cheryl Davies</dc:creator>
				<category><![CDATA[News & Updates]]></category>

		<guid isPermaLink="false">http://www.davinway.com/?p=804</guid>
		<description><![CDATA[Finally, our love for shoes and passion for fashion can be put to good use as we welcome Mascotte Shoes and Accessories to the Davinway family. European brand Mascotte has arrived in Australia and we have been given the honour of helping them launch their brand of glamorous and sexy shoes and accessories into Australia.&#8230;]]></description>
			<content:encoded><![CDATA[<p>Finally, our love for shoes and passion for fashion can be put to good use as we welcome <a href="http://mascotte.com.au/" target="_blank">Mascotte Shoes and Accessories</a> to the Davinway family.</p>
<p>European brand Mascotte has arrived in Australia and we have been given the honour of helping them launch their brand of glamorous and sexy shoes and accessories into Australia.</p>
<p>I’ll have to admit the office has been abuzz with excitement and the concepts have been flying around since the project has started. We now also have an excuse to put down the marketing manuals and flick through the glossy mags &#8211; for research purposes of course.</p>
<p>We have just completed the Melbourne Cup promotion at the flagship store in Chermside. This campaign had an insane deadline as we only had a two week lead time, so we kept it simple with <a href="http://www.facebook.com/pages/Mascotte-Shoes-Accessories/177473645670860" target="_blank">social media</a> and an in-store database collection competition that gave away a $200 Mascotte gift voucher for “Betting on your ultimate trifecta”.</p>
<p>We are now in the process of putting together three detailed marketing calendars for branding, launch and seasonal promotional. And we’re all itching to get started on the implementation.</p>
<p>Make sure you keep your eyes open because Mascotte is going to take Australia by storm!</p>
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		<title>Welcome New Clients For June</title>
		<link>http://www.davinway.com/news/welcome-new-clients-for-june/</link>
		<comments>http://www.davinway.com/news/welcome-new-clients-for-june/#comments</comments>
		<pubDate>Fri, 24 Jun 2011 21:27:18 +0000</pubDate>
		<dc:creator>Cheryl Davies</dc:creator>
				<category><![CDATA[News & Updates]]></category>
		<category><![CDATA[Agile Marketing Plan]]></category>
		<category><![CDATA[Australian market]]></category>
		<category><![CDATA[leverage social media]]></category>
		<category><![CDATA[Outsourced Marketing Manager]]></category>
		<category><![CDATA[Refining logo design]]></category>
		<category><![CDATA[SmartLite LED]]></category>
		<category><![CDATA[Swan Pool Servicing]]></category>
		<category><![CDATA[Temporary Website]]></category>
		<category><![CDATA[The Lead Pencil]]></category>
		<category><![CDATA[Warialda]]></category>

		<guid isPermaLink="false">http://www.davinway.com/?p=395</guid>
		<description><![CDATA[We&#8217;re excited to announce another three new clients to the Davinway family. The Lead Pencil Melissa Simmons, based in Warialda, is the creator of beautiful original stationery items from invitations to thank you cards and personalised note cards. Davinway helped refine her logo, created a temporary website for publication and are now in the process&#8230;]]></description>
			<content:encoded><![CDATA[<p>We&#8217;re excited to announce another three new clients to the Davinway family.</p>
<p><strong><a title="The Lead Pencil" href="http://www.theleadpencil.com.au/" target="_blank">The Lead Pencil</a></strong></p>
<p><a rel="attachment wp-att-430" href="http://www.davinway.com/news/welcome-new-clients-for-june/attachment/theleadpencil-logo/"><img class="alignright size-medium wp-image-430" style="margin-left: 10px; margin-right: 10px;" title="theleadpencil-logo" src="http://www.davinway.com/davinway/wp-content/uploads/theleadpencil-logo-220x134.png" alt="" width="220" height="134" /></a>Melissa Simmons, based in Warialda, is the creator of beautiful original stationery items from invitations to thank you cards and personalised note cards. Davinway helped refine her logo, created a temporary website for publication and are now in the process of creating a more effective website. We have also helped her leverage her social media platforms, giving her tips and advice along the way.</p>
<p>&nbsp;</p>
<p><strong><a title="Swan Pool Care" href="http://swanpoolcare.com.au/" target="_blank">Swan Pool Servicing</a></strong></p>
<p><a rel="attachment wp-att-424" href="http://www.davinway.com/news/welcome-new-clients-for-june/attachment/swan_logo/"><img class="size-medium wp-image-424 alignright" style="margin-left: 10px; margin-right: 10px;" title="Swan Pool Care" src="http://www.davinway.com/davinway/wp-content/uploads/Swan_Logo-220x69.jpg" alt="The Swan Pool Care Logo" width="220" height="69" /></a>The power of networking truly paid off with regards to meeting Riaan Swanepool of Swan Pool Servicing at a Sabona Business breakfast. Because we pride ourselves in coming up with the best solution for what you can afford, Davinway is in the process of creating a progressive website for Swan Pool Servicing, starting off with a single landing page containing a strong call to action that encourages conversions.</p>
<p>&nbsp;</p>
<p><strong><a title="SmartLite LED" href="http://www.smartlite.com.au/" target="_blank">SmartLite LED</a></strong></p>
<p><a rel="attachment wp-att-427" href="http://www.davinway.com/news/welcome-new-clients-for-june/attachment/smartlite_pool_lores/"><img class="alignright size-medium wp-image-427" style="margin-left: 10px; margin-right: 10px;" title="SmartLite_pool_lores" src="http://www.davinway.com/davinway/wp-content/uploads/SmartLite_pool_lores-220x107.jpg" alt="" width="220" height="107" /></a>SmartLite LED provides energy efficient lighting solutions for the Australian market. Being in such a competitive market, Len Capon approached Davinway to come up with a solution to improve their cash flow and position in the market. To date, we have created an Agile Marketing Plan and are looking forward to the implementation process through our Outsourced Marketing Manager service.</p>
<p>&nbsp;</p>
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		<title>Live Chat on Our Website</title>
		<link>http://www.davinway.com/news/live-chat-on-our-website/</link>
		<comments>http://www.davinway.com/news/live-chat-on-our-website/#comments</comments>
		<pubDate>Tue, 14 Jun 2011 07:38:49 +0000</pubDate>
		<dc:creator>Alice Conway</dc:creator>
				<category><![CDATA[News & Updates]]></category>

		<guid isPermaLink="false">http://www.davinway.com/?p=362</guid>
		<description><![CDATA[So you may have noticed the little Live Chat button on the right hand side of our website. Find out more about the latest addition to our page. At Davinway we love finding new ways to make it easier for our clients to communicate with us and making it easier for your questions to be&#8230;]]></description>
			<content:encoded><![CDATA[<p>So you may have noticed the little Live Chat button on the right hand side of our website. Find out more about the latest addition to our page. </p>
<p>At Davinway we love finding new ways to make it easier for our clients to communicate with us and making it easier for your questions to be answered fast. </p>
<p>The live-chat functionality is a beta version of a new technology being brought out by Get Live Chat (http://www.getlivechat.com/comingsoon/index.jsp hyperlink). It allows us to communicate with new clients via Skype, GTalk or Browser Phone right from our website. </p>
<p>We are having a lot of fun playing with it, so please feel free to say &#8220;Hi&#8221; to us now or ask some of your burning marketing questions. </p>
<p>Chat soon! </p>
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		<item>
		<title>Welcome New Clients for May</title>
		<link>http://www.davinway.com/news/welcome-new-clients-for-may/</link>
		<comments>http://www.davinway.com/news/welcome-new-clients-for-may/#comments</comments>
		<pubDate>Tue, 24 May 2011 01:31:02 +0000</pubDate>
		<dc:creator>Cheryl Davies</dc:creator>
				<category><![CDATA[News & Updates]]></category>

		<guid isPermaLink="false">http://www.davinway.com/?p=214</guid>
		<description><![CDATA[May has been a very busy month for us. We&#8217;ve been welcoming new clients to our team, exploring new ideas and working hard to create effective marketing strategies and branding materials for our clients. Please give a round of applause to our lovely new clients&#8230; Lamb &#38; Hide Belynda Bennetts&#8217; unique and exotic designs have&#8230;]]></description>
			<content:encoded><![CDATA[<h2>May has been a very busy month for us. We&#8217;ve been welcoming new clients to our team, exploring new ideas and working hard to create effective marketing strategies and branding materials for our clients.</h2>
<p>Please give a round of applause to our lovely new clients&#8230;</p>
<p><strong><a href="http://www.facebook.com/LambAndHide">Lamb &amp; Hide</a></strong></p>
<p>Belynda Bennetts&#8217; unique and exotic designs have inspired the Davinway team! We also adore her endearing, creative and bold personality. Her distinctive handbags, purses and clutches are all individually designed and hand made for the modern woman. We are greatly enjoying helping her launch her coveted designs to the world; producing business cards, a high gloss brochure and working with her as her outsourced marketing consultant.</p>
<p><strong>Practice Management International</strong></p>
<p>Wendy Bomgaars and her company Practice Management International provide a well-rounded approach to business management in the health care industry. Davinway has helped PMI develop marketing material and a new tag line. We love working with Wendy, whose strength and vision we admire and we are looking forward to exciting things to come.</p>
<p><strong><a href="http://www.kickittouch.com/">KickIt Touch</a></strong></p>
<p>Our awesome friend and entrepreneurial comrade, Chris Morrow is pioneering a new style of touch footy in Brisbane, where oddly enough, you can &#8220;kick it&#8221;.  Kick It Touch is an exciting brand of touch footy aimed at creating a fun experience for all, it&#8217;s touch football with a kick!</p>
<p>Davinway have designed marquees, refined their logo and are in the process of implementing their <a href="http://www.facebook.com/kickittouch">social media</a> strategy.  We are so excited by his business that we are thinking about getting out on the field ourselves, although it would probably bring disgrace to both ourselves and the sport!</p>
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		<title>New Website Live</title>
		<link>http://www.davinway.com/news/new-website-live/</link>
		<comments>http://www.davinway.com/news/new-website-live/#comments</comments>
		<pubDate>Thu, 18 Nov 2010 08:52:43 +0000</pubDate>
		<dc:creator>Leo Perkins</dc:creator>
				<category><![CDATA[News & Updates]]></category>

		<guid isPermaLink="false">http://www.davinway.com/?p=123</guid>
		<description><![CDATA[If you are reading this, it is because our new website is now live! It has been an interesting journey, as with most things that are close to the heart. Creating this website has been a labour of love, not only because it is for our business, but because it is our little baby that&#8230;]]></description>
			<content:encoded><![CDATA[<p>If you are reading this, it is because our new website is now live! It has been an interesting journey, as with most things that are close to the heart.</p>
<p>Creating this website has been a labour of love, not only because it is for our business, but because it is our little baby that we will live with every day. We have spent a lot of time thinking about how we can make this site simple, clean, concise, informative and, of course, enjoyable for you.</p>
<p>We are now <a href="http://www.davinway.com/articles/celebrate-everything/" target="_self">celebrating</a> the release of the site, and appreciating all the hard work and talent that has gone into the project</p>
<h3>Thank You</h3>
<p>A number of talented and hard working people have worked on creating this website. We would like to thank them for their contributions.</p>
<ul>
<li><a href="http://51bits.com/" target="_blank"><strong>Chris Sealey</strong> - UI Designer/Developer<br />
</a> Chris, we want to thank you for your hard work and passion while working on our site. We cannot thank you enough. Chris has worked tirelessly to both understand Davinway&#8217;s requirements, our customer&#8217;s requirements and to create a functional and attractive website, all within a short period of time. Chris&#8217; passion and understanding of front-end web development is clearly evident in his work. In addition his lightning skills as a programmer in HTML5 and PHP have made him a powerhouse of function and design. He has made it easy to get to the end of our journey and we hope that he will join us on future endeavours.</li>
<li><a href="mailto:mikabryant@live.com"><strong>Mika Bryant</strong></a><a href="mailto:mikabryant@live.com"> &#8211; Key Photography<br />
</a>Mika, thank you for your passion and energetic personality while taking photographs for our website.Mika&#8217;s photographs added the personality and style that we wanted for our website. It can be difficult to make a marketing company interesting, but she did it.</li>
<li><a href="http://www.rebeccagee.com/" target="_blank"><strong>Rebecca George</strong> &#8211; Multimedia Designer/Illustrator</a><br />
Rebecca,  we want to thank you for your talent and speed in creating the illustrated icons for our website.The addition of Rebecca&#8217;s native animal icons, and our services icons has really lifted our website. They provided the special touch that our website needed and helped us communicate to our visitors our values and our services in a simple way. I hope that you can continue to bring your talent to what we do in the future.</li>
<li><a href="http://twitter.com/zwintun" target="_blank"><strong>Win Tun</strong> &#8211; Code Ninja / Workflowmax Integration<br />
</a> Win, thank you for the speed and effectiveness with which you developed the Workflowmax plugin for our WordPress website.Win&#8217;s ability to quickly produce what could easily be a complicated bit of code in record time and  focused purely on exact requirements is very impressive. His skill definitely makes you feel as though if it can be imagined, he can program it.</li>
</ul>
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